DO YOU KNOW HOW TO MONETIZE YOUR DATABASE?

Bergey Creative Group Posted on November 12, 2010   |   Comments (0)
Related Categories: Advertising and Marketing,

 

Here’s a quick outline and steps.

99.9% of all database owners are sitting on revenue they don’t realize they have because they have no idea how to legitimately monetize and generate serious income with a preferred partner program combined with their database.

INTRODUCING CEPP (Corporate Email Partner Platform)

CEPP is a half-a-million dollar platform managed by experts in the industry created to generate a strategic and lucrative relationship with your database by combining your lists interests with the largest online marketers in the world. CEPP works with the two largest affiliate CPC and CPA Networks in the world.

It’s safe, it’s secure and conforms to all email best practice laws to retain the integrity and relationship you have with your list/database. Plus, you can decide if you want the offers presented through a Managed Partner Offering or through the highly successful Endorsed Partner Offering.

The Cost Per Action (CPA) marketplace is an industry in its infancy but rapidly expanding. It’s been operating for approximately 11 years and reaches across just about every known market vertical. The simple explanation is that this industry connects advertisers, agencies, publishers and end-users (consumers) in the most effi cient manner possible. The advertiser (Insurance companies, Colleges/Universities, consumer products companies) have a need for clients, customers, prospects, buyers. They determine a specifi c action they want to take place and offer a specifi c payout amount for that action to be executed. An affi liate agency company consolidates these offers and provides their network of publishers a selection of offers indicating what the offer is, what the payout is, and what specifi c action needs to take place in order for their publishers to get paid. The publisher (you/list owners) present an offer to their database and get paid when people take the prescribed action.

How this works for you and the list owner:
1. A test sample is used to determine database viability for this process. This test is ideally done with 10K records but can be done with as few as 1K records.

2. The results are provided and a specific recommendation is offered/presented to you and the list owner. It will detail the results compared with industry averages. It will explain how your list responds to various verticals and how this translates into a revenue stream.

3. Revenue sharing database management starts and we split the revenue generated 50/50.

As a general rule, we are seeking arrangements that produce a result of 20-30 times return on cost of operating the process. This is easily determined during the testing phase. The testing phase is no-cost or obligation. Specific recommendations will be made, but you are in full control of whether you choose to move forward or not.

Protections:
Database security is paramount. The records are stored in a tier 1 dat-center facility and on encryption systems of 168 bit. All data is archived and stored in redundant RAID-10 confi guration for security and protection of this vital resource.

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Want to know more? Click here to download more information (PDF).

Interested? Contact Tom Bergey:
Email: tomb@bergeycreativegroup.com
Phone: 215-256-4512

 


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